On-line CashBack malls are appearing everywhere you turn. Bing, Bank of America's Add-It-Up, and Best Buy's "Reward Zone" are just a few of the newest entries in a well-populated landscape. Myntra Coupon Code

Why each of an immediate the big push for CashBack shopping? The truth is that times haven't been tougher in any one of our lives and getting the best and best utilization of every dollar that makes our possession never been more important. This fact hasn't been lost on the Madison Avenue crowd that has been helping giant retailers like Microsoft, BOA and Best Buy see the want to get this compelling service to the hands of these customers. You might say it is the best Customer Loyalty play of most time.

But as a customer, which CashBack mall is the better? Obviously there are a lot to decide on from. Each mall offers differing levels of CashBack from the same merchants. And unfortunately, some are playing games like spiking up the CashBack on a couple of recognized merchants and offering less on others, making it difficult to compare.

The answer to which will be best might attended in the proper execution of the next generation of CashBack Malls which have started to seem during the last few months. These 2nd generation malls completely changes the focus of the question "Who offers the absolute most CashBack?" to something bigger.

The stark reality is that CashBack is very cool and it could mount up, but it is still just a small percentage off the purchase price, often much less than your sales tax. However, these second generation CashBack malls allow us a much better ways to pay for out the CashBack dollars available so they really amount to something that could create a real difference.

Obviously, people love the notion of getting CashBack every time they shop; that's what the CashBack malls are all about. But the second generation malls take this to another level. Instead of a simple CashBack mall just like the BOA's Add-It-Up or Best Buy's Reward Zone, the second gen mall is really a personal portal which includes your very own CashBack mall. Some even enable you to customize your personal mall to contain your preferred stores on most of your shopping page, etc.

Beside this, the expanded personal portal concept proves to be very helpful because they offer you a lot of things you play one the Internet all under one roof. For instance, the more complex models are designed to place everything you normally do on the Internet at your fingertips want each time you launch your preferred Internet browser; starting with your own personal, very robust customized home page. Think of having Twitter, Facebook, your preferred news, stocks, movies or anything else you want in the precise way you want it each time you launch your browser.

Now add in a CashBack Rewards Mall with several hundred store on some to over 1,000 of the nation's most recognized stores on others, all offering CashBack on everything you buy. Some even also offering as much as 1,000 special offers and Coupon Discount Codes every day. While your at it, why don't you include your own personal on-line competition game room that logs into the bigger gaming communities, or your own personal social community with whom to generally share your preferred shopping deals.

While all of these new functionalities add terrific value over traditional malls, what makes the second gen mall really unique is how it deals with the question of CashBack. An ordinary CashBack mall uses all of the money it wishes to allocate as an incentive to be paid out for you as CashBack; but as stated, that just never amounts to very much anyway. What exactly some of the 2nd gen malls do is pay you just a portion of the CashBack available, and then pay the rest of the amount in to a unique genealogy pool which will be then shared with people that were in charge of inviting you to join the mall community.

For clarification, consider Facebook, where you invited friends and family to become listed on your community, who then invited their friends, who invited their friends, and so on. Facebook doesn't have in whatever way to pay those who invited new people to become listed on Facebook, but the newest 2nd gen malls do, and just what a difference this makes. Instead of just getting CashBack on everything you purchase, in addition, you obtain a portion of the CashBack on the purchases of the people you invited, and their friends, and theirs. Some pay out for a lot of generational levels below you. That means that you may be getting a portion of tens of thousands of people's CashBack instead of most of just yours. The numbers may become extraordinarily substantial and the natural evolution of people sharing with others continues since it does in virtually any social network like Facebook, Twitter, etc.

What the second generation mall have just done is change the game, because now it surely isn't about who offers you the best percentage in CashBack that matters, it is who is able to offer you the absolute most money on a monthly basis; month after month. Game over!

Very Important Relationships, Inc. can be an on-line marketing solutions company, and as such can be among the nation's premier developers of on-line CashBack Reward malls. VIR currently operates 17 different business models that serve seven industries.

VIR began developing the next generation CashBack malls 2 years ago. It ground breaking research and development launched the very first ever mall in the proper execution of a personal portal, offering multiple functionalities, like your own personal fully customizable personal home page, personalized mall, competition game room and social shopping community, all under one roof. The concepts was intentionally designed to grow virally, based its excitement and benefits through pure consumer advocacy. VIR's new creation was named, and officially launch on April 15, 2009.

VIR also partners its technologies with other company seeing the main benefit of turning their enterprize model viral. Myntra Coupon Code